Join our movement to grow Toy Libraries in South Africa
Take action. Two easy steps.
Stimulation for early learning
Did you know that over ONE MILLION CHILDREN in South Africa aged three to five years still do not have access to any form of early learning programme?
It is our mission to change this by increasing access to play- based early learning opportunities through toy libraries. Of the ONE MILLION children that do not have access to play-based early learning opportunities, we can meet the needs of EVERY child if we set up a toy library in every book library in South Africa.
Cotlands wants to advocate for more toy libraries in book libraries and by doing so, our parents will be able to access play materials, which in turn will help them initiate more enriched play-based learning opportunities at home.
For the next year we will focus on one area where we work and understand how to access the decision makers in community libraries. We plan to do a number of engagements with a local community library and want to lobby for the inclusion of toy libraries in the community library.
What does our advocacy campaign set out to achieve?
One of our strategic goals is to advocate for young children to access quality play-based early learning opportunities by influencing the adults that live and take care of them to make time and space to play and learn to improve school readiness.
Our advocacy campaign sets out to achieve TWO important goals:
There is a lack political will at municipal level to implement the early childhood development mandate as outlined in the National Integrated Early Childhood Development policy.
Under 6.2.2 Departmental responsibilities, the National Integrated ECD policy, states that the department is responsible for the provision of book and toy libraries (pg 78).
Department of Arts and Culture
The Department of Arts and Culture is responsible for the promotion of early language development and home language development; the provision of book and toy libraries; and the promotion of music and arts among young children. Provinces are constitutionally responsible for library services and hence ensuring sufficient services for young children. They can assign these responsibilities to municipalities.
More information on Toy Libraries
Toy libraries provide access to developmentally appropriate educational play materials.
The service offers play and learning sessions, individual lending to parents for their children, and/or lending to other early childhood development service providers and toy-making demonstrations.
[National Integrated Early Childhood Development Policy 2015]
Why is play so important
Biological reason to invest in ECD
Essential for cognitive development; 90% of a child’s brain develops by the age of 5 years old
Economical reason to invest in ECD
Research by Professor James Heckman shows that investing in high-quality birth-to-five programs for children can deliver a 13% per year return on investment.
Developmental reason to invest in ECD
Access to high quality play programmes help children develop a set of holistic skills, these include social & emotional, language, cognitive, fine and gross motor.